Logo · Brand identity · Apparel
LA Premium Workwear
A stamp-style emblem for a workwear company, built to survive every surface it lands on — woven labels, hang tags, embroidery, leather patches and packaging.
The task
A workwear brand needed a mark that reads as durable and premium at once — and works at 6 mm on a neck label just as well as embroidered on a cap.
The idea
A circular stamp: the L and A interlocked around a coat hanger, framed by WORKWEAR / PREMIUM and stars. One shape, single colour, no gradients — so it prints, embroiders and embosses identically.
Delivered
- Logo & emblem system
- Pantone palette
- Woven neck labels
- Hang tags with QR
- Caps & bucket hats
- Tote bags & gift wrap
P 179-5 C
P 101-8 C
P 179-15 C
P 27-7 C
Pantone palette
Four spot colours specified in Pantone, not RGB — the brand lives on fabric, thread and coated card, where a hex value means nothing to the supplier.
The emblem
One shape, any material
Labels & tags
Legible at neck-label scale
Two versions of the mark: the full stamp for tags and merch, a stripped LA monogram for woven labels where the ring detail would fill in.
Merch & packaging
Embroidery, tote, gift wrap
The same emblem embroidered on headwear, printed on bags, and tiled into a repeat pattern for wrapping paper and bag linings.
